In March 2023, on behalf of the Percassi Group, we organized an event inside one of their stores entirely dedicated to Michael Jordan in the heart of Milan. We first defined the concept, goals, and objectives of the event based on the identified target audience.
In March 2023, on behalf of the Percassi Group, we organized an event inside one of their stores entirely dedicated to Michael Jordan in the heart of Milan. We first defined the concept, goals, and objectives of the event based on the identified target audience.
Percassi is the leading Italian company in the development and management of franchised retail networks for major brands such as Gucci, Armani Exchange, Saint Laurent, Nike, Victoria’s Secret, Bath & Body Works, LEGO, and Garmin in the fashion and beauty sectors, as well as Starbucks in the Food & Beverage sector. The company also manages its own brands—Dmail in retail and mail order; KIKO Milano, Womo, and Bullfrog in cosmetics; Atalanta in sports; and Da30Polenta in the restaurant industry—and in joint ventures with Billionaire Italian Couture in fashion.
In the F&B sector, Percassi manages the brands Wagamama, Casa Maioli, and Caio Antica Pizza Romana in partnership with the Cremonini Group. It also operates in Real Estate with the development of major commercial and management projects.
